“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

AMC Theatres announced it will be adding commercials before movies, in addition to the already lengthy amount of trailers and ...

AMC is joining major competitors in running even more commercials before the movie begins starting July under a new ...

Now, a new report has revealed that AMC Theatres has entered into a new deal with its advertisers, creating a new spot for ...

Starting July 1, AMC Theatres, the largest cinema chain in the U.S. and Europe, will introduce an additional commercial to ...

If a movie says it will start at 7 pm, we know there will be at least half an hour of trailers before the opening credits ...

As if waiting for a movie to start didn't take long enough, AMC Theaters has decided to add more commercials to films' ...

If you’ve ever checked your watch 15-20 minutes into what should’ve been the start of your movie, only to be greeted by yet ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since 2019, but it risks irking loyal customers.

AMC responded to news today that they're running more ads before movies. Essentially, it doesn't impact moviegoing, according ...

AMC Theaters will start showing advertising during the trailers and before the movie begins. Regal and Cinemark have had ...