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WhatsApp’s rollout of ads will change the app forever
The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp did something its founders said it would never do: it’s putting advertisements inside the app. It ends WhatsApp’s decade-plus run of offering an ad-free messaging and calling experience.
Experts say WhatsApp ads will boost access to Tier II & III audiences, with cautious optimism on ROI and privacy concerns; ...
Meta, the tech giant led by Mark Zuckerberg, will usher in a new era for WhatsApp by introducing in-app advertisements for ...
In a blog post published Monday, WhatsApp announced an expansion of its "Channels" discovery and business tools, designed to ...
19hon MSN
End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...
Meta is adding three ad features to WhatsApp. This represents the company’s most significant monetization push for the messaging platform, which has become a global communication standard across ...
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