Hailey Bieber’s Rhode Earned $20 Million in Media Exposure
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How Rhode’s $1 Billion Deal with e.l.f. Beauty Is Shaking Up the Influencer-Led Beauty Market and Redefining M&A PlaybooksCelebrity founded beauty brands generated $1.1 billion in sales between November 2022 and November 2023, growing at a rate of 57.8% vastly outpacing the overall beauty market’s 11.1% growth,” wrote Nielsen IQ.
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Harris Dickinson stars in Rhode Beauty's latest campaignHarris Dickinson is the star of Rhode Beauty's latest campaign for Glazing Mist. Simone Biles apologizes to Riley Gaines for getting ‘personal’ in clash over trans athletes
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On June 9, Hailey Bieber 's beauty company, rhode, debuted a new campaign starring none other than Babygirl star Harris Dickinson. As the brand's first male model, the actor — who was also recently cast in the upcoming The Beatles biopic — touts the new hydrating Glazing Mist, which will be available on June 24.
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Her Campus on MSNKeep Your Cool: Rhode Just Announced The Product Of The SummerLeave it to rhode to drop the product of the summer. On June 9, rhode announced the launch of their new Glazing Mist — a superfine spray that hydrates and refreshes skin for a glowy finish. And I don’t know about you,
Amid a volatile economic climate, Rhode — Hailey Bieber’s celebrity makeup line — has sold for $1 billion to e.l.f. Beauty .