Companies have spawned seemingly every conceivable critter into a topwater bait—from frogs and rodents to flying mammals, birds, and even turtles. While some lures achieve instant notoriety for their ...

Lake Erie, Dale Hollow Lake, and the St. Lawrence River are just a few locations in the U.S. that grow giant smallmouth. These are iconic places to fish, but to truly be effective on those waters, you ...

A sentimental favorite, this lure just flat-out catches fish and is ideal for the tributary streams white bass run into in the spring to spawn. Selecting lures for white bass—also known as sand bass, ...

BassMooch, a fishing lure and tackle company from Lake Norman, North Carolina develops an innovative topwater fishing lure for catching bass and names the lure after the founder's father. CORNELIUS, N ...

The Starting Spot: -One of the all time great bass pros and nicest guy you’ll ever meet, Shaw Grigsby has announced his retirement. -Shaye Baker makes the case that topwater baits are the best baits a ...

There are lots of standard lures that produce big bass – everything from tiny forward-facing sonar minnows to 10-inch worms to deep diving crankbaits – but if you want your double-digit to be truly ...

Catching fish on top-water lures can be so exciting that some anglers would rather catch one fish on a top-water than two or three down deep. Lures that splash and dance across the surface are ...

Freshwater anglers have lots of topwater options. In the bass game especially, those looking for surface eruptions can dip into practically any lure genre and find the perfect bait to call up a hog.

Catch your biggest bass ever. These five proven largemouth bass fishing tips reveal the best seasons, baits, and strategies ...

New baits are one of my favorite categories of products. They fill anglers with dreams of finding the lure that will result in a fish on every cast. Is that realistic? No, but it’s fun to dream. And ...