Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.

Delta's new AI pricing system eliminates static airfares for personalized rates based on individual data, raising questions ...

Democratic senators demand answers from Delta Air Lines about its AI ticket pricing plans, citing concerns over fare ...

Last week, Delta Air Lines announced that it would be expanding its use of AI in its pricing, and people are not happy about ...

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market ...

Last fall, Delta said it planned to use AI technology to price 1% of its tickets at whatever a customer was willing to pay.

Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

American Airlines’ top executive blasted the use of artificial intelligence in setting air fares, calling the practice ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...