Delta's new AI pricing system eliminates static airfares for personalized rates based on individual data, raising questions ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Last week, Delta Air Lines announced that it would be expanding its use of AI in its pricing, and people are not happy about ...

Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...

Although Delta's AI pricing could increase competition in the airline industry, Slover expects that companies using such ...

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

Sen. Ruben Gallego led a letter to Delta asking about its new AI-driven pricing plan, which would individualize ticket prices ...

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market ...