Life360, a popular family safety and tracking app, is getting deeper into the advertising and analytics platform business. On Thursday, it announced its first location-based ad targeting solution, ...

Nearly 100 million people worldwide, including 50 million in the U.S., use location-sharing app Life360 to stay connected with and keep track of their family members, pets and personal belongings. And ...

Family-safety app Life360 has been quietly building an ad tech stack. Last year, it made two acquisitions: Fantix’s advertising unit in February, then publisher-focused ad platform Nativo in November ...