For three decades Gillette has used the tagline, “The Best A Man Can Get.” Now, they are building a new campaign around the #MeToo movement. The ad opens with audio of news about the #MeToo movement, ...
Gillette's newest advertisement isn't about shaving, or beards or personal hygiene. The company's "We Believe" ad -- a one minute and 48 second spot posted to its social media accounts this week -- ...
Gillette is making waves for its new ad that draws inspiration from the Me Too movement. The razor company is long known for its "The Best A Man Can Get" slogan, but now they're asking "Is this the ...
Is the new Gillette razor ad a radical feminist attack on masculinity -- the commercial embodiment of a woke sensibility? I was prepared to think so. But having watched it twice, I find a lot to like.
NEW YORK (AP) -- A Gillette ad for men invoking the #MeToo movement is sparking intense online backlash, with accusations that it talks down to men and groups calling for a boycott. But Gillette says ...
Like the 15-month-old #MeToo movement, Gillette's message has also been criticized by men who felt insulted, some of whom have vowed to swear off the brand. [Photo: AFP] A commercial for the Gillette ...
Procter & Gamble said Gillette sales haven't budged after its controversial #MeToo ad -- but it's calling the campaign a big success. Procter & Gamble said Gillette sales haven't budged after its ...
BOSTON — It was back in January during the Super Bowl that Gillette aired an ad calling out toxic masculinity and redefining the company's motto "the best a man can get." Now, a new ad from Gillette ...
The male grooming giant hopes to encourage sales of its shaving products and accessories by promoting shaving as a daily routine to the razor-shy among the city-state's men. Conceptualised in-house, ...
It’s important that every man learns how to shave properly. Luckily for those growing up in the late 1940s and early 50s, three Brooklyn Dodgers greats were there to help. We recently came across a ...
*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. Procter & Gamble said sales haven't budged after its controversial #MeToo ad -- but it's calling the campaign a big success.
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