“The combination of Graphic Village and Intrinzic creates a broader value proposition to our collective clients,” said Eric Kahn, executive chair of Graphic Village and managing director of Revitalize ...

Designing your own graphic T-shirt line and establishing your brand is a complicated process. Upfront production costs, frequently paid out-of-pocket by new designers, can make developing a graphic ...

James Cameron did the world a terrible disservice with The Terminator. Even today, society defines cutting-edge technology by steel and glowing red LEDs. And so most of us cannot distinguish the logic ...

It’s the quality of the thread and substance of the workmanship that create fine fabric. Likewise, it’s the sum of the people and their actions that comprise a brand. Brand is the heart and soul of an ...

In last week’s discussion on hacking brand strategy, I included the image above and briefly talked about brand personality. Today, I’d like to expand on the notion of brand personality and its value ...