For many optical illusions, there’s a life cycle on a person-to-person basis, and it’s often pretty short (see exhibit A: the black and blue or white and gold dress). First, the observer sees the ...

A new optical illusion currently has the internet in a spin, with many unable to agree on whether the picture shows a strange pink object or three forks laid out on a hot pink dish towel. The ...

The Best Illusion of the Year contest offers researchers, and participants, an opportunity to explore the gaps and limits of human perception. By Katrina Miller Take a look at this video of a waiting ...

If you have never seen an optical illusion, it is an image that makes you see things differently than they actually are. Optical illusions trick your eyes into believing you see something that is not ...

Kokichi Sugihara specializes in the impossible. He creates mind-bending physical objects that look and behave in incredible ways when seen from the right angle, such as marbles that roll uphill or ...

I have another fun illusion for you today! I’ve received a lot of notes from folks pointing to a video showing a cutout Tyrannosaurus rex that seems to turn its head and follow you as you move. It’s ...

The Scintillating Starburst, a novel optical illusion, reveals how our brains actively construct visual reality by connecting the dots. This illusion, composed of concentric star polygons, tricks ...