Comfortable bras should be soft against the skin and provide enough support for both small and large chests. We compiled a ...

Gelmart's new sugarcane-based bra cup will be released August 10, 2021 as part of Kindly, a new line of sustainable intimates. With the growing awareness that the fashion industry is one of the worst ...

Speaking in New York City Tuesday at an event promoting Lycra’s range of fiber technologies, Kirkwood and Invista’s senior marketing manager for intimate apparel and swim, Pattie Ficorilli, explained ...

As the industry anticipates this surge, McKeen is set on keeping the company grounded in human-centered design, rigorous ...

Felina reports a shift in women's intimates towards comfort, with wireless bra sales rising 22%, as women embrace more ...

Startup lingerie brands are disrupting an undergarments industry that hasn’t changed much since Howard Hughes designed the underwire bra in the 1940s to highlight actress Jane Russell’s bosom in The ...

Save on Knix underwear and bras during the PEOPLE Exclusive Flash Sale from April 15 to 17. Get 20 percent off Knix period ...

When it comes to doing a clothing overhaul of any kind, it usually takes a spark of inspiration to push you to get it done. Usually that spark of motivation is brought about by something new that gets ...

Shoppers Say: "I am the queen of underwire bras. I can’t live without them as I need the support for my 36DD chest. Until now, I have never found a non-underwire bra that I’m happy with. Usually they ...

Following its best-selling bra introduction in decades, Bali adds panties and shapewear to the Comfort Revolution EasyLite collection featuring SmoothTec and Cool Comfort technologies WINSTON-SALEM, N ...

James Wheatley spoke with Retail Dive about the bra company's aspirations to grow brand awareness, including through a small ...