Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...

When we think of trademark infringement, unions don’t typically come to mind. However, in recent headlines, three different companies have alleged trademark infringement against their unions. These ...

Opinions expressed by Entrepreneur contributors are their own. Like a Russian nesting doll, there’s a lot more to logo design than meets the eye. A logo can be summarized in just three words: icon, ...

Opinions expressed by Entrepreneur contributors are their own. Mention the terms ‘brand’ or ‘branding’; most non-marketers will think of iconic logos. Brands like Coca-Cola or Apple may come to mind, ...

Redesigning history is hard. For many automakers, their logos represent decades worth of heritage. But in the past few years we've seen a number of automakers redesign their iconic logos—some for the ...