The 6 minutes short film was made "for football lovers everywhere." Here's what to know about the World Cup-themed video.

Nike's turnaround remains in early innings, but its sports-led strategy and World Cup momentum show strengthening under the ...

Nike's new World Cup teaser leans into chaos and features a roster of global athletes ahead of the 2026 tournament.

Would it be a World Cup without a Nike advert to go along with it? From the 1996 ‘Match in Hell’, to the 1998 Brazil squad skilfully playing their way through an airport, to a run of adverts featuring ...

For generations of football supporters, the World Cup has extended far beyond ninety minutes on the pitch and the pursuit of football's biggest prize. Every tournament arrives with its own soundtrack, ...

Nike’s star-studded World Cup ad is packed with famous faces, including Mbappé and Ronaldo, but one inclusion has raised eyebrows.

Eye-watering budgets are nothing new, but this year both Nike and Adidas have gone bigger and bolder than ever before in the fight for World Cup attention.

Portugal and Spain meet in a high-stakes FIFA World Cup 2026 round of 16 clash at Dallas Stadium on Monday, July 6. Spain ...

Cristiano Ronaldo, Kylian Mbappe and Erling Haaland headline Nike’s cinematic short film packed with wild action scenes and celebrity appearances A screenshot from Nike's official video. Explosions, ...

Nike unveiled its new campaign "Rip the Script" on Friday, offering a fresh perspective on football ahead of the World Cup.