Newsweek reported on Tuesday that Conor McGregor will no longer be the frontman of Proper No. Twelve Irish Whiskey after he was found liable for a sexual assault that occurred in 2018. McGregor ...

Proximo Spirits has acquired a majority stake in Proper No. Twelve Irish Whiskey via a new long-term deal worth up to $600 million for brand co-founders Conor McGregor, Audie Attar, and Ken Austin.

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Conor McGregor fight could become a reality thanks to a billionaire's whim McGregor's injury caused the fight against Michael Chandler to be postponed, while his Proper No. Twelve whiskey line ...

Pernod Ricard also saw impressive growth in 2021 from its smaller but more upscale Irish whiskey expressions Redbreast (+18.5%) and the Spot collection (+15%). Proper No. Twelve, in which Proximo ...