Snap Inc., maker of the Snapchat app and platform, has unveiled augmented reality shoe try-ons this month. Now, Gucci has become the first brand to step into the tech, with Monday’s launch of its ...

GOAT, a secondary marketplace for authenticated shoes, is giving its 20 million app users a chance to virtually wear the world's rarest and most coveted sneakers, per an announcement shared with ...

Amazon already uses augmented reality to help you try hair colors and makeup, and now it's extending that technology to your feet. The company has launched a Virtual Try-On for Shoes feature in its ...

NEW YORK--(BUSINESS WIRE)--WANNA, a leading provider of fashion AR virtual try-on solutions and a brand of Perfect Corp. (NYSE: PERF), announces the launch of the first-of-its-kind virtual try-on ...

Gucci added an augmented reality (AR) feature to its iOS app that lets shoppers virtually try on the Italian luxury brand's line of Ace sneakers, VentureBeat reported. After pointing a smartphone ...

Google’s virtual try-on tool now allows shoppers to try on shoes, according to an Oct. 8 announcement. The new shoe try-on feature uses “state-of-the-art AI” to understand shapes and depths as well as ...