From AI-enabled video-editing software to trend-monitoring agents, these are the tools helping brands win on social.

The ongoing change in consumer behavior has led many businesses to reimagine and rebuild their digital marketing efforts, as social media now makes up for a majority of online interaction and digital ...

Social media is increasingly important, but unfortunately using it has become increasingly time-consuming and complex. The more options there are, and the more features that platforms add, the more ...

Every business can benefit from social media, no matter its size or industry. Learn four benefits of using social media and ...

Social media is one of the best ways small businesses can reach current and prospective customers. Research from Sprout Social found that during the first year of the pandemic, 43 percent of consumers ...

Social media has taken the word by storm with over 4.7 billion worldwide users which is half of the people on earth. Needless to say it has become the number one advertising channel for marketers. An ...

Magic Hour reports on the mixed impact of AI-driven content in social media, highlighting its efficiency while emphasizing ...

A.I. search tools, chatbots and social media are associated with lower cognitive performance, studies say. What to do?

When selecting a tool for your brand, there are many excellent alternatives and so many incredible, time-saving capabilities that it’s challenging to determine which one is best for you. Each tool has ...

Social media isn’t just influencing what consumers eat—it’s transforming how restaurants discover, vet, and buy back-of-house ...