The campaign breaks on TV and print this month, with the new packaging being in store from next July. Tullamore Dew’s campaign is described as ‘evoking the true spirit of the Irish: intriguing yet ...

Global premium spirits distiller William Grant & Sons has selected Karmarama and Kaper, both part of the Karma Communications Group, to be their global digital, social media and PR agency partner for ...

William Grant & Sons has released an extension of its Tullamore Dew Irish whiskey brand that has been finished in red wine casks from Bordeaux. Tullamore Dew Rouge is a Global Travel Retail exclusive ...

William Grant & Sons has added a honey liqueur expression to the Tullamore Dew Irish whiskey roster. Using the brand’s flagship whiskey as its base, Tullamore Dew Honey also features natural honey ...

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage that pairs well with sports. Yes, even cookie dough whiskey ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Tullamore D.E.W. is in town for Tales of the ...

While several brands are new to Super Bowl advertising this year, one of them, Tullamore D.E.W. Irish Whiskey, is making a specific regional buy. "Our spot will air exclusively in the Chicago market, ...

No, not Mountain Dew, you buncha Philistines! We're talking about the sweet dew of Ireland in the form of some of the finest blended Irish Whiskeys to cross the pond. Tullamore offers both a 10-year ...

“Too much of anything is bad," Mark Twain said. "But too much good whiskey is barely enough.” How Twain came to that conclusion without, to my knowledge, ever having visiting Ireland remains a mystery ...