In the U.K., watching retailer John Lewis’ Christmas ad is as much of a festive ritual as decorating the tree or exchanging gifts. This year, with a different agency and marketing strategy, the brand ...

Add Yahoo as a preferred source to see more of our stories on Google. It's probably quite cool to be sceptical about Christmas adverts. I really tried to be bah humbug about this one. But I couldn't ...

A young boy tries to grow the perfect Christmas tree in John Lewis's advert It's still only November, but the Christmas TV adverts are coming in thick and fast, bringing a sprinkling of festivity to ...

John Lewis has divided fans with its “unexpected” Christmas advert about a young boy called Alfie and his mischievous plant Snapper. A staple of the festive season, the British retailer’s annual ...