Such an acquisition could help Apple create its own AI-powered search engine. This is part of a broader strategy to mitigate the potential loss of its long-standing agreement with Google, a partnership that earns Apple roughly $20 billion annually by making Google the default browser on its devices.

Apple Inc. executives have reportedly held internal talks about a potential bid to acquire AI startup Perplexity. The discussions are in early stages and have not involved Perplexity’s management. Adrian Perica,

Following an underwhelming AI offering at their Worldwide Developer’s Conference, Apple is making moves to strengthen their AI capabilities.