Irish Life has launched a new campaign aimed at projecting the company as a partner in helping consumers take meaningful steps now that shape a stronger tomorrow. ‘It’s Better to Act Today’ is built ...
The Institute of Advertising Practitioners in Ireland (IAPI) have announced the finalists for this year’s Effie Awards Ireland, the advertising awards programme that honours the country’s most ...
Publicis Dublin was again a major winner at the Institute of Creative Advertising & Design (ICAD) annual awards. In all, eight gold, 27 silver and 45 bronze bells were presented at this year’s show in ...
Independent creative agency The Public House (TPH) has been appointed by the Irish Defence Forces (IDF) following a competitive pitch. The review was a tender process which the client said involved ...
Football fans, clubs and politicians are up in arms over plans to switch league games in Europe to cities in the United States and Australia this season. Spain’s and Italy’s leagues see rewards in ...
Forget coffee breaks, these days more people in marketing and media should take a humour pause: micro-moments of laughter that can be as effective as a brisk walk or even a meditation session. Why?
The Tenth Man has launched a new campaign for O’Donnell Crisps aimed at cementing the brand’s place in consumers’ minds by celebrating the iconic ‘O’ at the heart of the brand name. Filmed on location ...
Bauer Media Audio Ireland (BMAI) has appointed Nathan Murphy to the role of managing editor at Today FM. Murphy began his career as a sports reporter with the radio station in 2006, before moving to ...
Forsman & Bodenfors (F&B), formerly known as In the Company of Huskies, has created an advertising and social media campaign for BWG Foods’ Londis chain of convenience stores with a new focus on the ...
Limerick’s Foxes Bow Irish Whiskey hopes to break through the noise with new sonic branding. “It’s obvious when you think about it, but sound has been so overlooked when it comes to branding. It’s ...
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