It will allow credit card payments, with some high-spending accounts required to shift to monthly invoicing, where ad costs ...

Shah outlined the plans for the agency to limit the number of new clients to only five this year to focus on deeper ...

The new contract standard outlines the scope of work, revision processes, content and usage rights, disclosures, payment ...

It will count only link clicks for website and in-store conversion attribution, moving conversions resulting from shares or saves into a separate attribution category.

Earlier serving as Sales Head, in his new role, Kanchan will focus on expanding the brand’s connected TV (CTV) advertising business in the country.

As overall AdEx rises, traditional media contracts. Ajit Varghese decodes PMAR 2026 and explains the structural reset reshaping media and planning.

The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC) announced that the 19th edition of Goafest will be held in Goa from May 20 to May 22, 2026. Goafest, started in 2006 ...

Under the agreement, AnyMind Group will let advertisers access platform ads across markets and tap solutions spanning influencer, mobile, social and e-commerce marketing.

Before his elevation, Arora served as Marketing Manager at the company, where he was involved in marketing initiatives and brand activities.

Eligible creators will be able to view aggregated payment activity across channels linked to a Google AdSense account and access payment details for each channel.

Cricket in India is now a multi-screen, full-funnel growth opportunity, finds the Decoding Indian Cricket Fans: Consumer and ...

Keswani joined Madison in 1995 as an Account Manager on the Coca-Cola business. Over the years, she rose through the ranks ...