In-office whitening treatments can be expensive, so many people turn to at-home teeth whitening. Here's what you need to ...

To safely whiten your teeth at home, follow product instructions and use professional-grade, ADA-approved products. Avoid ...

Kids should start using a fluoride toothpaste as soon as their first tooth comes in — these are the best options.

The Italian Bob, high-definition eyes, press on nails. 2025 is shaping up to be a buzzy year in beauty. All-star experts ...

Product innovations contributed significantly to P&G's strong results, its CEO said. Procter & Gamble faced a number of ...

Charmin Smooth Tear's "patented scalloped edge" solves "consumers' #1 complaint to our call centers over the years," ...

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The best approach to prevent and control ... If you’re looking for a toothpaste that can help you tackle periodontal disease, Crest Pro-Health Advanced Gum Restore Toothpaste might be the ...

We just launched our best-ever whitening toothpaste, Crest 3D White Deep Stain Remover. The new formula works in just one day to dissolve the bonds that lock stains to your teeth and better ...

For the first two hours that day, the red light outside McElroy’s door signaled that the Secretary of Defense was aboard and working alone (red and white ... fluorine in toothpaste might prevent ...

Procter & Gamble and Colgate-Palmolive are among the defendants in six new lawsuits targeting the sale of toothpaste and ...