As 2026 approaches, agencies across Asia are reimagining how they operate, strategise, and tell stories in an AI-first ...

At the first session of the Kellogg School of Management’s Influencer Marketing course Fall Quarter, an influencer ...

While AI is quickly becoming a focal point of modern advertising, powering everything from media planning to creative optimisation, only half of marketers are fully confident in their knowledge of AI ...

This perceived intimacy helps explain why consumers often trust influencers more than brands. Though the parasocial relationship isn’t mutual, it feels real. That emotional closeness cultivates trust, ...

The workplace revolution is here, and it's powered by artificial intelligence. Yet unlike the dramatic corporate ...

Scaling a services business involves more than increasing client volume. It requires building a stable operational base, ...

If any school can claim the title of America’s “college of influencers,” it’s the University of Miami, with its palm-lined ...

The finance influencer broke down her approach in a recent YouTube video, revealing exactly how she diversifies her revenue.

Electronics and IT Minister Ashwini Vaishnaw has repeatedly emphasised that India’s AI strategy aims to democratise access ...

Working professionals in the U.S. are taking on side jobs to supplement their income amid frozen salaries, inflation and fear of layoffs.

Edtech major PhysicsWallah Ltd opened its ₹3,480 crore initial public offering (IPO) on Tuesday amid cautious sentiment ...