SXSW Music Festival applications for artists are officially open, and this is the first time since 2023 that compensation for showcasing artists has not increased year-over-year.

AUSTIN, Texas — Another change is coming to to South by Southwest (SXSW) in 2026. As was announced in March, the 2026 festival will be two days shorter and is scheduled to take place from Thursday, ...

SXSW runs March 7 to 15, mostly in downtown Austin. Most conference sessions are held at Austin Convention Center, JW Marriott, Fairmont Austin and other downtown hotels.

SXSW introduced Austin to the world, and the world to Austin. Today, the city's iconic cultural event, founded in 1987, continues to redefine itself.

While the 2026 South by Southwest Conference & Festivals is still more than eight months away, Austinites, visitors and leading music, film, television and tech innovators will have a new landscape to ...

Just days after the 2025 festival wrapped in Austin, plans are already underway for next year's South by Southwest (SXSW). However, before excited attendees open their purses for the 2026 event ...

SXSW's effect on Austin’s hospitality scene "is undeniable," Lent said. “The whole city comes alive — from boutique hotels and Airbnbs to local shops and restaurants," Lent said.

AUSTIN, Texas — Changes are coming to South by Southwest (SXSW) next year. Instead of spanning from one mid-March weekend to the next, SXSW 2026 will be two days shorter. SXSW 2026 is scheduled ...

SXSW makes a large profit each year overall — just last year, it made Austin $377.3 million dollars.There’s no necessity for the festival to support local theaters, and yet it continues to do so.

The South by Southwest (SXSW) festival in Austin, Texas, starts this weekend. The annual festival of panels, film screenings, parties and exhibitions across technology, film, media, education ...

JW Marriott Austin JW MARRIOTT AUSTIN. Located right in downtown Austin, JW Marriott Austin is a popular choice for SXSW attendees due to its proximity to the conference venues. The hotel offers ...

SXSW runs March 7 to 15, mostly in downtown Austin. Most conference sessions are held at Austin Convention Center, JW Marriott, Fairmont Austin and other downtown hotels.