Hailey Bieber sells Rhode to e.l.f. Cosmetics in a USD 1 billion deal, marking her billionaire status and the rise of her beauty empire.

The acquisition of Hailey Bieber's brand, Rhode, by E.l.f. Beauty drove $20 million in media impact value for the brand ...

As celebrity brands boom, Hailey Bieber’s rhode announced it will be acquired by e.l.f. Beauty for as much as $1 billion. The consideration consists of $800 million at closing in a mix of cash and ...

Hosted by comedian Marie Faustin, the special addresses Gen Z consumers who, despite being skin care-obsessed, forget to apply sunscreen.