The TV ratings giant has sued several competitors as it prepares to drop its traditional product.

Nielsen and WPP Media said they struck a new agreement for the large media-buying operation to utilize Nielsen’s audience ...

Nielsen said it would seek to give advertisers information on how their commercials spurred purchases or other actions tied ...

Americans celebrated Independence Day this year by once again watching loads of television. Last year, every single overall ...

The action star plays deadpan detective Frank Drebin Jr. in director Akiva Schaffer’s welcome sequel to the police-parody ...

A mad scramble of pop culture tropes lands with aplomb as crime-fighting savant Frank Drebin returns to the screen ...

Neeson, however, is not to be counted among the rewatchers. In fact, the actor made a point of not revisiting the original ...

The new agreement for audience measurement spans TV, streaming, audio, and cross-platform ad performance via Nielsen ONE ...

Weeks after a Canandaigua police officer shot and killed a pit bull and another pit bull owner was sentenced after a vicious ...

As part of the collaboration, Nielsen’s data and insights will be integrated into WPP’s Open Media Studio to support ...

Nielsen has signed a deal with WPP Media to deliver cross-platform audience measurement for audio, streaming, and TV.