This holiday wish is unique because it discusses the effect of athletic department funding, especially for the football ...

Take a look at Forbes 30 under 30 list that features Texans from all over the state who have gone above and beyond in their careers.

At the age of 22, Nijaree Canady has accomplished more than her peers can say.  After two outstanding seasons at Stanford, ...

Learn the new profit rules for college sports and the ways that name, image, and likeness (NIL) guidelines and revenue-sharing opportunities are having an impact on students and schools.

Remember August? Texas was the number one team in the Associated Press preseason poll for the first time in the program’s history, which also made them both the Southeastern Conference favorite and a ...

Kansas City Chiefs quarterback Patrick Mahomes returned to Lubbock with adidas over the weekend ahead of the Texas Red Raiders' victory over BYU. During his appearance as the special guest picker ...

When NiJaree Canady entered the transfer portal after leading Stanford to back-to-back Women’s College World Series (WCWS) appearances, it was inevitable that her phone was going to blow up. The 2024 ...

Patrick Mahomes and the Kansas City Chiefs didn't enter their bye week the way they would have hoped, falling to 5-4 on the 2025 NFL season after a 28-21 loss to Josh Allen and the Buffalo Bills in ...

LUBBOCK, Texas (KCBD) - “Just an unreal experience, wouldn’t really trade it for anything else. It’s living up to the hype, no doubt.” Raiderville is home to roughly 1,700 students this week. This ...

Forbes contributors publish independent expert analyses and insights. Nathan Goldman is a tax prof. at NC State Univ. The 2025-2026 college basketball season kicks off on November 3. The defending ...

LUBBOCK - True feelings often get revealed in the digital town square. Texas Tech fans were apoplectic after a 41-27 loss to Colorado last November. The chairman of the Tech board of regents was so ...

Ohio high school principals will vote in November on a proposal to allow student-athletes to sign name, image, and likeness (NIL) deals. The vote was prompted by a lawsuit and a temporary restraining ...