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Mars Lead CMO Gülen Bengi gives Ad Age an inside look at the massive agency review—and the CPG giant's new growth playbook.
We’ve rounded up five of the biggest social video trends that have emerged over the past month across TikTok, Instagram and other short-form video platforms—also available on our our TikTok Trends ...
DTC brand Prose hit a milestone and New Balance scored with Coco Gauff—plus, why it was a bad week for Costco and Torrid.
Phillip R. Lopez directed the trippy two-minute film, created by Carmichael Lynch.
Kellanova recently launched a pilot data program that brings in data scientists, engineers and analysts at the start of ...
At Tribeca X, top marketers spotlighted creators as they talked about how to stay culturally relevant in an uncertain market.
Inclusion isn’t a seasonal campaign or a line in a DEI statement—it’s a daily, strategic practice that lets people know they ...
Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. The condiment ...
Truly inclusive communities aren’t built through calendars or panels, but through co-creation, consistency and a shift from performance to participation.
Brian Wilson, the Beach Boys founder who died June 11, helped put Honda on the map in 1964. He also sang about drag races, ...
Only a new approach will correct architecture failures, institutional misalignment and behavioral breakdowns that make trust impossible to hold.
Top brands are using AI to save time, simplify decision-making and turn fragmented data into real-time, performance-driven ...
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