How do you make audiences laugh, feel, and connect—all while delivering for brands? In this episode of AW360 Live, recorded at Advertising Week New York and powered by ART19, we sit down with Janina ...
How do you make audiences laugh, feel, and connect—all while delivering for brands? In this episode of AW360 Live, recorded at Advertising Week New York and powered by ART19, we sit down with Janina ...
Jamie Maw, Business Director at Advertising Week, led a round table discussion on transparency and authenticity in digital advertising presented by SonicOrigin. In a post-AI world, brands are having ...
The B2B marketing world is obsessed with the wrong conversation. Walk into any marketing meeting and you’ll hear the same tired debate: brand versus performance marketing. But here’s the dirty ...
In an era when advertisers are increasingly wary of appearing alongside hard news, the conversation around brand safety has never been more critical — or more misunderstood. Automated filters and ...
“AI won’t take your job. But someone who understands AI better than you will.” You’ve heard this now-tired line in every panel discussion and LinkedIn post. While there’s truth to it, here’s the harsh ...
Your nephew can definitely make a car ad today. It can have any scene he can dream up. Things that would normally be ridiculous to even propose: a flying car, a flying car with wings, a flying car ...
Welcome to the Great Mascot Resurgence: an era that has seen Microsoft give Clippy a second chance in the age of AI (sort of), and Ralph Lauren’s Polo Bear be promoted to television star. That’s not ...