News

Al-Futtaim Trading Enterprises Honda has launched a campaign that showcases the brand as the backbone of speedy deliveries in ...
Mousa Nimer shares a marketing checklist for the future: less ego, more ears. Less noise, more nuance. Less “look at me,” ...
Now offering crisis simulation solutions in Arabic, The Drill aims to redefine crisis preparedness in the GCC.
Collaborating with Saatchi & Saatchi Dubai, ItsHerWay has launched Rewrite The Gap, a platform that enables mothers to tell ...
The Mada media's unified platform will allow advertisers and media agencies to apply for advertising permits for OOH all in ...
The Ruder Finn Atteline leadership hires support the agency’s ongoing efforts to expedite its regional growth strategy.
The AI Intention Models analyse sentiment, content depth and engagement signals to determine the likelihood of a user taking ...
The campaign was brought to life by DDB Egypt, Kino Films, Tarek Nour Advertising (TNA), The Barber Shop and Keeva Casting ...
Abdulelah S. Al-Nahari reminisces on the day Saudi Vision 2030 was announced and how it sparked a nation's soul ...
Leveraging support from ADIO, Starzplay launched AI-powered Starzplay Fantasy Sports, in response to demand for interactive ...
Interbrand's Nancy Villanueva says that change in the Middle East region is fast and extensive, and brands need to adapt.
Campaign Middle East’s TV/Video Guide 2025 is the perfect handbook for planners at agencies, clients and media looking at ...