Laurence Minsky is a Full Professor in the School of Business and Entrepreneurship at Columbia College Chicago, a best-selling author and a strategic branding and marketing consultant for ad agencies, ...

Old CX metrics miss tone, safety and trust. The EVALS+ Pyramid shows CX leaders how to evaluate AI where it counts.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital ...

From flawed data to legal fallout, hallucinations are a growing risk in AI-powered support. This guide shows how to reduce the damage.

The latest customer trust statistics reveal the opinions of 363,121 CX leaders in the US. Find out what’s responsible for building and breaking trust and why.

Clio CMO Reagan Attle reveals how narrative-market fit and customer obsession position the legal SaaS for a 100-year industry ...

Figma has announced custom domain support for its Figma Sites feature. According to company officials, the new capability ...

Austin-based Cyara releases next-generation platform to help enterprises validate and monitor AI-driven customer experiences.

Customer service platform Zendesk completed acquisition of AI-native analytics company HyperArc to enhance its data insights offerings.