In the face of existential threats from a tinpot dictator, our national news media must look inside itself and gird for ...

"Media consumption has reached its saturation point as digital device penetration rates having peaked in major developed ...

The campaign also includes a series of digital video shorts, including one explaining the origins of “Smoothie Boy” as a ...

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Hearst seems poised to acquire The (Santa Rosa) Press Democrat and other publications after union workers voted to waive ...

While the analysis focused on detecting bots when ads were served, the ad industry's standard is to filter them after the ...

How was your week? Mine began by me asking agency execs what percentage of their 2030 media buys would be targeting AI agents ...

A study showed lift metrics produced the most surprising numbers. Ads viewed in the app for more than 2.5 seconds had a 1 in ...

Reddit is launching a new "Partners" page designed to foster partnerships between businesses and agencies when creating and ...

Freshpet, TurboTax, Geico, Dick's and Buffalo Wild Wings scored from 34% to 20% above norm. Factoring in overall national TV ...

It's the first acquisition by MissionOne the new media agency unveiled by BarkelyOKRP in March and run by former Mediahub U.S ...