At its UnBoxed conference, Amazon showcased new tools it claims provide unprecedented flexibility in buying and intelligence ...

Integral Ad Science (IAS), the media measurement and optimisation platform, today has received accreditation from the Media Rating Council (MRC) for its server- ...

Display and Video Impressions, Viewable Impressions (including related viewability metrics) and Tracked Ads inclusive of ...

Amazon continues to demonstrate its capacity for strategic innovation across multiple business segments. While some ...

New ad spots for Yahoo DSP were released on Monday as part of the demand-side platform’s multichannel Expect Results campaign ...

HeartMedia’s recent announcements of new partnerships with TikTok and Amazon are proof of the its evolution, company officials say.

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...

Amazon has reorganized the ways advertisers access its ecosystem. On Tuesday it introduced a unified Campaign Manager that ...

Baron Funds, an investment management company, released its “Baron Technology Fund” third-quarter 2025 investor letter. A ...

The feature allows advertisers to transform a single TV commercial into variants based on zip codes or for specific states ...

Execs from Amazon and across the industry weigh in on a key part of the company’s surging ad business as its UnBoxed conference kicks off.

The campaign, created in partnership with Conscious Minds, brings a sense of comedic levity to the increasingly heated DSP ...