Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Delta's new AI pricing system eliminates static airfares for personalized rates based on individual data, raising questions ...

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Democratic senators demand answers from Delta Air Lines about its AI ticket pricing plans, citing concerns over fare ...

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...

American Airlines’ top executive blasted the use of artificial intelligence in setting air fares, calling the practice ...

Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Delta Airlines is facing criticism for its use of artificial intelligence to determine ticket prices, a practice known as ...

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market ...