Coca-Cola's latest innovation isn't flashy, but it could be effective. The company is expanding its proven mini can format to capture new revenue streams.

They say virtue is its own reward, but some extra cash never hurt, either. For a limited time, recycling Pepsi bottles and cans at select return-and-earn machines in New South Wales, Australia, will ...

IIIF provides researchers rich metadata and media viewing options for comparison of works across cultural heritage collections. Visit the IIIF page to learn more. overall: 19 7/8 in x 23 7/8 in; ...

A realistic Pepsi bottle cake crafted entirely from chocolate, paired with colorful mini desserts served in edible chocolate cups. Perfect for sweet lovers and fun party treats. #DessertVideos ...

CHICO — A second generation recycling man seeks to bring recycling service back to Chico. Skip Barker, a Chico resident whose first job was working for his parent’s recycling business, will host a ...

PepsiCo launched a brand-new campaign this month, as they have started branding their bottles with the "Share a Pepsi" campaign. Taking aim at Coca-Cola's "Share a Coke" campaign with people's names ...

Roseburg’s Pepsi Bottlecaps took two wins over fellow Roseburg Legion A team the Dr. Randol’s Crowns on Friday. The first game ended 12-9 to Pepsi, while the second ended 10-5 under the bright lights ...

This spring, Coca-Cola revived its popular “Share a Coke” campaign, with a digital marketing focus designed to reach a new generation. Now Pepsi would like a word. The cola brand launched a summer ...

Pepsi has reunited the cola wars — at least when it comes to advertising. Coke's ads suggest sharing it with a pal or bro. Pepsi rejects that idea — deciding it's much better to pair it with foods, ...

Pepsi Pops Off in Pointed Message About 'Iconic' Coca-Cola Campaign originally appeared on Parade. Pepsi is taking direct aim at its biggest competitor—The Coca-Cola Company—in its new campaign. On ...

Pepsi is taking another shot at its chief competitor with a summer marketing effort riffing on the iconic “Share a Coke” campaign, per details shared with Marketing Dive. Rather than sell bottles ...