Tech giants are taking over the rapidly growing connected TV ad market and analysts say Amazon Prime Video has the upper hand ...

Get used to those Amazon Prime ads — a class action lawsuit accusing the streamer of misleading subscribers by charging extra ...

While adding more interruptions to the Prime Video experience isn't what anyone wants, Adweek does note that streaming services still insert far fewer ad breaks than broadcast TV. The ad load on ...

Earlier, Amazon Prime Video displayed two to three 30-second ads in an hour. Well, that’s going to get doubled.

Despite immense pushback from customers, Amazon introduced ads to Prime Video in 2024. While no one likes the idea of going from no ads to ads, at least the ad experience was light compared to ...

Prime started airing commercials in January 2024, but by October it was already signaling to advertisers that it would “ramp up a little bit more” in 2025. This isn’t the same message the ...

One day in 2024, everyone paying for Amazon Prime woke up with ads on Prime Video. The only way to remove them was to "upgrade to Prime Video Ad Free" for an additional $2.99 per month on top of ...

Streaming Prime Video Prime Video reportedly doubling the amount of ads you’ll see — streaming just got a lot worse News By Rory Mellon published June 12, 2025 Welcome back, cable Comments (0) ...

In January 2024, though, Prime Video introduced ads on all of its films and TV shows, asking subscribers to pay an additional $2.99 per month fee for an ad-free experience.

Noticed anything different about Prime Video lately?When Amazon launched ads nearly 18 months ago, the company made it an opt-out option. This meant that Amazon Prime subscribers who wanted an ad ...

Amazon says that Prime Video continues to reach new users in the U.S., as it prepares to roll out new ad tech in connection to its 2025 upfront presentation later today. The tech giant said Monday ...

While Amazon Prime displayed fewer ads than other platforms like Hulu and Paramount+, that’s about to change. According to a new report, Amazon plans to double the amount of ad time on Prime Video.