CHICAGO, Aug. 20, 2025 (GLOBE NEWSWIRE) -- New research from Sprout Social (NASDAQ: SPT), an industry-leading provider of cloud-based social media management software, reveals that marketing leaders ...
Social media isn’t just influencing what consumers eat—it’s transforming how restaurants discover, vet, and buy back-of-house ...
Microsoft (MSFT) has tapped into social media influencers to help market its Copilot chatbot to a wider array of consumers, ...
The 2025 Sprout Social Index reveals social media's dominance in trend awareness, emphasizing authenticity over trend-chasing for brand success. The 2025 Sprout Social Index™ reveals that social media ...
Engagement continues to be the most common metric for determining success on social media, according to Sprout Social’s 2025 Impact of Social Media Marketing report. But more and more marketers “want ...
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A Step-by-Step Guide to Social Media Marketing for Small Businesses
Social media marketing connects businesses with billions of users through platforms like Facebook, Instagram, TikTok and ...
This is the published version of Forbes' CMO newsletter, which offers the latest news for chief marketing officers and other messaging-focused leaders. Click here to get it delivered to your inbox ...
Influencer marketing is on the rise, with 59% of all marketers—and 69% of U.S. marketers—planning to partner with more influencers this year, according to a new report from Sprout Social. The data is ...
As health systems continue to discipline employees for inflammatory social media posts, chief marketing officers told Becker’s it’s a constant struggle to inform and police staff about their online ...
With social search surging, more than half of marketing leaders plan to hire social media search specialists in the next year, ranking it their top recruitment priority New platforms, shifting ...
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