Consumers are spending more time on emerging media platforms and formats such as OTT, audio streaming, news sites, and ...

AI is revolutionizing video marketing, shifting it from passive storytelling to a strategic tool. Predictive AI optimizes ...

The Shein India app has crossed two million downloads in just six months, showcasing a strong resurgence in the fast fashion ...

Microsoft is expected to endorse the EU's AI code of practice while Meta criticizes the guidelines, citing legal ...

Consumers are navigating an always-on world where discovery and decision-making take place simultaneously. Attention is ...

Traditional marketing funnels are collapsing as consumer behaviour becomes unpredictable. The modern marketer is constantly ...

Farmley, the healthy snacking brand, anticipates its revenue to almost double, reaching Rs 600-700 crore in the current ...

The Board of Control for Cricket in India made significant revenue in 2023-24. The earnings totaled INR 9,741.7 crore. The ...

Social Panga, an integrated creative and digital agency, has appointed Sahil Siddiqui as its executive vice president. He ...

PepsiCo's international convenient foods saw a 4% organic revenue increase in Q2 2025, driven by strong performances in India ...

Shoppers Stop Ltd has reported a reduced net loss of Rs 15.74 crore for the first quarter of 2025, showcasing a revenue ...

Flipkart introduces Advertise Now, Pay Later (ANPL), a solution addressing sellers' concerns about upfront advertising costs ...