AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

How will the California Privacy Protection Agency's new rules on automated decision making and AI impact ad targeting? We ...

Creative agencies are trying to adapt to AI’s sudden invasion of their turf; it’s a sunny day for TikTok travel influencers; ...

Why sue Google now, when so many years have passed? Because “the pattern of anticompetitive behavior continues,” says OpenX ...

Even if you attend one of Netflix’s WWE events in person, you won’t be able to escape the ads. I now know this from ...

The Trade Desk continued its shaky 2025 earnings schedule when it reported Q2 results on Thursday. The company made a total ...

CleanTap, an ad tech startup launched by the founder of Method Media Intelligence, wants to separate the wheat from the chaff ...

The pivot to AI has led to a gap in many SaaS and ad tech companies' payment models; AppLovin bounces back in Q2; and Grok ...

Discovery Global will also have its own streaming platforms in the form of Discovery+, The Bleacher Report and CNN’s new ...

OpenX filed a lawsuit against Google over its anticompetitive practices. And HyphaMetrics claimed victory against Nielsen in ...

After a recent expansion, Porter Airlines partnered with Samsung Ads Canada to reach new customers with timely and relatable ...