The MFA DE&I Council would like to see an industry where everyone can thrive, feel heard, supported, and safe to do their best work. Let’s meet the Changers who are sharing their own lived experiences ...
Agencies will abandon their traditional role as client representatives and transform into diversified marketing solution providers offering execution services, managed solutions, proprietary products ...
“As a result, leading advertisers will cut display ad budgets by 30% and redirect spending to more entertainment-driven content platforms, such as Connected TV (CTV), streaming audio, and social video ...
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