The world of travel is back in motion, but one thing has changed: trust is no longer a given. According to recent findings, 42% of consumers don’t have any current travel plans, even though many ...

Define, size and measure audiences so you can engage the right people in the right channels at the right time. Identify key gaps in your industry. Prioritize and act on areas where your brand has a ...

In today’s rapidly shifting cultural environment, Asian American consumers aren’t just adapting to change—they’re shaping it. This segment, one of the fastest-growing and most culturally diverse in ...

Women are redefining midlife on their own terms. Learn how your brand can lead with relevance, credibility, and care in this rapidly growing space. Women are taking control of their health and ...

As Pride approaches, LGBTQ+ skepticism of brands’ support for the community is critically high. Learn how brands can earn the segment’s trust through year-round engagement. LGBTQ+ people are watching ...

Explore Hispanics’ evolving identities and actionable Group Traits in our 2025 Hispanic Consumer Focus, featuring unique perspectives, motivations, and trended insights. Hispanics are a transformative ...

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more.

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more.

Define, size and measure audiences so you can engage the right people in the right channels at the right time.

Define, size and measure audiences so you can engage the right people in the right channels at the right time.

Explore Collage’s “Three Big Ideas” for adapting your brand strategy to the shifting generational landscape, supported by the latest Census ACS data and expert insights—download the full white paper ...