Marketing has always been a fast industry. But speed isn’t a strategy, and burnout should never be a badge of honour.

By Patrick Whitnall  Picture this scene: a family unboxing the latest trending gift, while mum or dad captures every moment, ...

The process of using multiple search inputs (text, voice, video, photo) is called multimodal search, and it’s one of the most natural ways we query and look for information.

Niche Media has delivered some of the country’s most high-profile B2B events over recent decades through its Niche Content ...

Australian brands are embracing the creator economy, with influencer-led marketing spend rising by 13 percent to hit approximately $800 million in 2025. Once considered a fringe, niche activity, ...

As AI floods corporate comms, Aussie B2B marketers still trust their professional networks more than anything else. New research from LinkedIn finds B2B professionals are wary of the flood of ...

In April, I joined a packed room of Australian marketers at FWD Sydney to hear the legendary Professor Byron Sharp speak on ‘The Future of Marketing?’. For just under an hour, the room listened ...

For the 10th year running, Amaury Treguer, co-founder at Bread Agency, is back to predict what’s in store for social media in the coming year. Check out his ...

Last week, Reload Media SEO lead Brodie Ranson shared her insights into the way AI has redefined organic search in Australia. This week, Ranson writes about the changes in consumer behaviour resulting ...

Noel Cook has a long history in Australia’s OOH market, having been at oOh!Media almost right from the start. Now the Australian managing director of European-based OOH firm Wildstone, Cook is ...

We’re living in a hyper-connected reality. Everything is fast, instantaneous and real-time. Long before artificial intelligence (AI) became a household name, forward-thinking organisations were ...

King Kong founder and Shark Tank Australia judge Sabri Suby reveals the secret marketing tactics of luxury brands with Marketing Mag. According to data from GWI, the majority of luxury buyers sit in ...