Over the festive season, advertising that brought together consistency with a dash of “experimentation” captured the mood of ...

Dave Stratton, former marketing lead at Sky Sports, is joining live sports platform Dazn as executive vice-president of ...

OpenAI will begin testing ads on ChatGPT for some free and paid users on its low-cost subscription tier, designed to allow ...

Expectations of what brands post on social media are also changing, according to the research. Around two-fifths (37%) of ...