Canva has appointed Meghan Gendelman to the newly-created role of chief marketing officer for B2B, strengthening its ...

Claudine Cheever joins Pinterest from Amazon, while Pinterest’s former CMO Andréa Mallard takes on a new role at Microsoft AI ...

Fred Olsen Cruise Lines used a hybrid AI approach for its latest campaign to create efficiencies without sacrificing its ...

Over the festive season, advertising that brought together consistency with a dash of “experimentation” captured the mood of ...

Dave Stratton, former marketing lead at Sky Sports, is joining live sports platform Dazn as executive vice-president of ...

OpenAI will begin testing ads on ChatGPT for some free and paid users on its low-cost subscription tier, designed to allow ...

Expectations of what brands post on social media are also changing, according to the research. Around two-fifths (37%) of ...

After years of relying on digital performance channels, small and medium-sized businesses are being forced to rethink how ...

The impact of How Brands Grow is undeniable but while category entry points are an important tool, the social and fitness ...

From age old conundrums to contending with a rapidly changing modern ecosystem, our Future Marketing Leaders lay out the ...

While distinctiveness must be a priority for brand codes, these codes can also carry meaning to bring brands to mind in ...

Describing its offering as the optical sector’s “best kept secret”, Boots Opticians is dialling up the positivity with a new ...